What is the main measurement instrument in sensory sciences?

The main measurement instrument in sensory sciences is humans. This is because sensory evaluation is fundamentally about understanding human perceptions and reactions to stimuli, such as taste, smell, sight, touch, and sound. Sensory scientists rely on trained panels or consumer testers to provide subjective feedback on their sensory experiences, which cannot be replicated solely by machines or software.

Humans bring unique qualities to sensory analysis, such as the ability to perceive nuances in flavors or aromas, recognize emotional responses, and engage in discussions about their experiences. This human aspect is essential as sensory science aims to gain insights into how products are experienced in real-world contexts. Therefore, while machines, software, and surveys may be tools that assist in gathering or analyzing data, they do not replace the critical role of human perception in sensory evaluation.